Monday, August 30, 2010

Learning How to Style Your Photographs So Your Kitchen Collectibles Sell Better On-Line

Creating Exciting Backgrounds For Photographing Your Kitchen Collectibles

I just love the way Ric Rac And Buttons , an Etsy.com shop photographs her lovely kitchen collectibles for sale. She sets up very pleasing vignettes featuring her collectibles from the 1940s and 1950s.

An Updated Look For Your Kitchen

She has updated the color palettes of her own kitchen to create a more contemporary look . Then when she photographs her kitchen housewares, they are showcased against a fresher background.

Creating Retro Style For Younger Shoppers

Appealing to younger shoppers, Ric Rac And Buttons manages to create what I would call "retro style". She pulls out elements of the Atomic Era such as using 50s colors (reds and turquoise) as well as 50s designs i.e. polka dots (fabric shown) to bring in a hint of the funky fifties. Yet her book shelf is clearly painted in a more current shade of turquoise.

Branding Your On-line Shop


We can learn a lot from this vendor. By using a familiar style she in essence is "branding" her shop. Now when buyers go on Etsy.com, they are able to recognize Ric Rac And Buttons easily with photos that have consistency. Additionally, this seller is able to take ordinary kitchen collectibles and make them look so much more exciting, by taking the time to style her photos with an eye catching background .

Photos courtesy of http://www.etsy.com/shop/ricracandbuttons

C. Dianne Zweig is the author of Hot Kitchen & Home Collectibles of the 30s, 40s, 50s and Hot Cottage Collectibles for Vintage Style Homes. She is also the Editor of Iantiqueonline.com an actively growing internet based resource community for people who buy, sell or collect antiques, collectibles and art. You can find Dianne’s fabulous retro and vintage kitchen, home and cottage collectibles at The Collinsville Antiques Company of New Hartford, CT, a 22,000 feet antique emporium with an in-house retro cafĂ©.To read more articles by C. Dianne Zweig click on this link: C. Dianne Zweig’s Blog Kitsch ‘n Stuff Email me at dianne@cdiannezweig.comVisit my website, CDianneZweig.comDianne is a member of:The American Society of Journalists and AuthorsThe Authors Guild, Inc.

3 comments:

  1. What a great post. We all forget this point when working on our selling sites and even our blogs.

    ReplyDelete
  2. Great feature! You always give such great tips and information.

    ReplyDelete
  3. I now have a new shop added to my Etsy Favorites! Loved RicRacAndButtons

    ReplyDelete

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